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ISAPS World Congress Cartagena 2024: Business II: Navigating the Digital Frontier – From Social Media Dilemmas to Building Profitable Medspas and Beyond

The ISAPS World Congress Cartagena 2024 featured keynote lectures, live surgeries and demonstrations of non-surgical procedures, masterclasses, symposia, panel discussions, invited presentations, and more! This page includes a selection of On Demand content from the  'Non-Excisional Body Contouring' session.

Session: Business II: Navigating the Digital Frontier – From Social Media Dilemmas to Building Profitable Medspas and Beyond

Moderators: Stefan Danilla (Chile) and Bianca Ohana (Brazil)

Speakers: Stefan Danilla (Chile), David Brock Staughton (Australia), Pepe Delgado (Spain), Javier Soto (Colombia), Debra Lynne Phairas (USA), Renato Saltz (USA), Hugo Calderón (Colombia), Bianca Ohana (Brazil) and Alberto José Arguello Choiseul (Costa Rica)

Lecture Topics:

  • Social Media Dilemmas - Stefan Danilla 
  • Staying Ahead in the Digital and Social Media World - David Brock Staughton
  • Do You Want to Succeed in Instagram? Stop Using Prepost Images: A Disruptive and Practical Lecture - Pepe Delgado
  • Digital Face Lift: The Impact of Social Media on Plastic Surgery - Javier Soto
  • Managing Your Online Presence and How to Win Against Negative Reviews - Debra Lynne Phairas 
  • Build a Unique Brand - Renato Saltz 
  • Behind the Lens: Audiovisual Techniques in the Surgery - Hugo Calderón 
  • Keeping Your Clients With Social Media: Patients for Life - Bianca Ohana
  • How to Be at the Top: Making the Difference - Alberto José Arguello Choiseul