About: marketing

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World Congress Postponed

The unfolding coronavirus (COVID-19) crisis has significantly affected the meetings industry. As destinations work to contain the spread of the virus, many countries, states and cities have banned large events. It is therefore, with regret that we need to inform you that ISAPS Board of Directors (BOD) has made the difficult but appropriate decision to postpone the ISAPS Congress which was to be… Read More »

First Ricardo Baroudi Lecture

ISAPS President Dr. Dirk Richter was honored to give the First Ricardo Baroudi Lecture at the World Congress of Plastic Surgeons of Lebanese Descent in Beirut on the 19th of September 2019. Professor Baroudi, a Lebanese descent who lived and worked in Brazil, was a pioneer in plastic surgery and former ISAPS president from 1995… Read More »

Allergan today voluntarily withdrew BIOCELL Textured Breast Implants and Tissue Expanders from the worldwide market

We would like to inform our members that Allergan today voluntarily withdrew BIOCELL Textured Breast Implants and Tissue Expanders from the worldwide market. Effective immediately, healthcare providers should no longer implant new BIOCELL® textured breast implants and tissue expanders and unused products should be returned to Allergan. Allergan will provide additional information to customers about… Read More »

Gluteal Fat Safety Advisory

ASPS, ASAPS, ISAPS, ISPRES and IFATS (Plastic Surgery Societies) are extremely concerned about the mortalities associated with gluteal fat grafting (BBL) procedures that continue to be reported in the United States and other countries. The Societies are aware that some plastic surgeons are currently performing the BBL procedure with acceptable results. We further recognize that… Read More »

Five important points for a successful job advertisement

The applicants who come to you are only as good as your job advertisements. We present important aspects that you should consider in order for your next job advertisement to succeed. Target group definition First of all, define who you want to address with your job posting. The design and content formulation depend on the… Read More »

5 Great Reasons to JOIN ISAPS – Today!

How many professional organizations are you a member of? As a professional aesthetic plastic surgeon, you know the importance of holding a level of credentials that prove your abilities and safety record to your patients. Although nearly every country in the world has its own aesthetics plastic surgeon organizations, only one is internationally recognized, with… Read More »

Tips That Will Improve Engagement with Your Email Campaigns

At the heart of any effective digital marketing campaigns is email. Email marketing shows the highest return-on-investment of any marketing method, especially for small and medium-sized businesses. As an ISAPS Plastic Surgeon, email marketing should be top on your list of tactics to engage with your current patients and cultivate new ones. Newcomers to email… Read More »

Five Ways to Supercharge Your Marketing in 2019

Happy new year… almost! Around December every year, we start to look ahead to what the marketing landscape for plastic surgeons will look like a year from now. What trends will catch on? What gimmicks will fade? And how can you make the best use of your current resources to create a supercharged marketing campaign… Read More »