About: ISAPS

Posts by ISAPS:


Having Plastic Surgery Discreetly

You’ve done it at last! You’ve found and consulted with a board-certified ISAPS member surgeon about the procedure you want, and scheduled the big day. It’s a decision you’ve made for you, and you alone. Perhaps you’re comfortable sharing this decision with other people in your life — or perhaps you have a few reasons… Read More »

  • Posted on: Aug 1 2016
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Patients’ Top Praises (and Complaints) About Plastic Surgeons

As a medical professional, you have a good sense of when your patients are satisfied and when they aren’t. But if you could be a fly on the wall listening to what patients tell each other about you and your practice, what do you think you would hear? It’s vital to understand not just whether… Read More »

  • Posted on: Aug 1 2016
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Building Your Reputation, Online and Otherwise

Every plastic surgeon these days has (or should have) a website with a blog, a subscriber newsletter and an active social media presence. You join professional organizations like ISAPS and attend the Biennial Congress in order to network with colleagues around the globe. Building Your Reputation, Online and Otherwise.

  • Posted on: Aug 1 2016
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How to Attract (and Retain) Great Office Staff

Part of growing your plastic surgery practice means making sure every patient has a positive experience. It’s important to keep in mind that patients begin forming impressions of you and your practice before you even meet them for the first time. Their first interactions will be with your staff, and you want them to feel… Read More »

  • Posted on: Aug 1 2016
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Everything You Wanted to Know About Mammoplasty (Breast Reconstruction)

Like hundreds of thousands of women around the world each year, Helen had a mastectomy to remove a cancerous growth from one breast. And, like many women, she’s glad to have caught the disease in its early stages… but that doesn’t mean she’s completely healed. Everything you want to know about Mammoplasty.

  • Posted on: Jul 15 2016
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How to Attract More International Patients to Your Practice

Plastic surgery has been increasingly popular in the last decade, and demand is projected to increase steadily over the next decade. With this kind of worldwide growth, it makes sense to find ways to advertise your practice to patients abroad as well as at home. Here we offer a basic guide to learning how to… Read More »

  • Posted on: Jul 6 2016
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6 Copywriting Strategies to Write Better Ads for Your Practice

Maybe you keep a full-time copywriter on your staff, or maybe you outsource your practice’s writing tasks to a freelancer. But maybe, like most plastic surgeons, you write most (if not all) of your own marketing content yourself! 6 copywriting strategies you can use for guidance and inspiration.

  • Posted on: Jul 6 2016
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