Even in the 21st century, referral marketing still comes down to one essential thing: word-of-mouth. The technology that generates this word-of-mouth may have changed, but the principle is the same. If you do good work, patients tell others, and your reputation grows. Plastic surgery isn’t the kind of service that can be “sold” through traditional… Read More »
No two pairs of breasts are alike. In fact, there’s plenty of room for variation between one breast and the other. Breast surgeries: Less is More.
If you’re ready to learn more about which type of abdominoplasty is right for you, you can use the ISAPS website to find a board-certified plastic surgeon who can help you achieve the body you want. More information about tummy tucks.
You can get a general idea of how these standards vary by country just looking at the ISAPS Global Statistics. It is well-known that the U.S. leads in breast augmentation and lift surgeries — which isn’t surprising, given the Hollywood-inspired preference for large, rounded breasts. Rhinoplasty is universally popular. Cultural Approaches to Plastic Surgery
Humanitarian outreach, along with patient safety and education, is a crucial pillar of ISAPS’ mission. All three of these are combined in our partnership with LEAP Global Missions, a humanitarian organization which performed almost fifty surgeries on patients in Zimbabwe during the 2009 cholera epidemic, and laid the foundation for an ongoing medical education program… Read More »
How do you keep attracting new patients to your practice? How do you maintain connections with previous patients and keep their interest engaged? The answer is the same for both: by offering them something of value. How to keep your patients coming back and referring others.
Is liposuction really a “miracle cure” for obesity? If you’re overweight, can you have liposuction and then go back to eating all the fattening foods you want? What about exercise – you’ll never have to do that again, right? Alas, these and many other myths about liposuction have made their way around the world. Liposuction Myths… Read More »
As every plastic surgeon knows firsthand, there are patients who arrive in our offices seeking results that cannot be achieved with any surgery: they want to look exactly like their favorite celebrity, or salvage a romantic relationship, or cure their depression, or any number of other less-than-ideal reasons. The Best Ways to Deal with Unrealistic Patient… Read More »
It takes time, patience and careful strategy to build an organic in-house mailing list of potential patients and other people who are vital to the running and growth of your practice. They have opted to receive regular updates about your practice, general information about aesthetic plastic surgery, and notifications of special offers and promotions. Tips… Read More »
The algorithm used by Google and other search engines to rank results is a closely guarded, ever-changing secret that even industry insiders scramble to keep up with. Professional SEO marketers rely on both research and educated guesswork when strategizing their content. Your best method is to find out what search terms your prospective client pool… Read More »